Give Your Producer True Direction on Your Project
So you’ve decided that you like the sound of a particular producer and would like him or her to make a custom beat for you. You contact them about doing this said beat and the first thing the producer asks you is…”What kind of beat would you like?” Your response is…”Just give me that hot s@#!”
In this article, I will break down for you, (the artists) the importance of properly communicating and conveying to your producer exactly what you are going for with the song you are trying to make.
Let’s just get one thing straight before we go on. “That hot s@#!” IS NOT A PROPER DESCRIPTION OF A SONG. If you go to a restaurant and the server asks, “What would you like to order from the menu?” I trust that you wouldn’t tell them, “I don’t know…Just give me that hot s@#!” Surely the server would look at you as though you had “hot s@#!” on your face, right? So if you wouldn’t do that when you go to a restaurant, why would you do that when it comes to ordering music that you want to rap or sing on?
Now that we have that understanding established, let’s talk about the correct way to request a custom beat from a producer. Keeping in mind that as an artist you may or may not be knowledgeable enough about music production to know how to accurately describe exactly what you want. It’s OK; we producers understand that, it’s our job to create the sound you want. We are not expecting you to come to us with the exact blue print of all the elements you want to have in the beat but at least have an idea or a sample of another song that we can reference.
Here are a few key points to consider and be prepared with when you are looking for a custom beat:
- Consider the core type of music that this producer is known for creating. If the producer is known primarily for doing Westcoast hip-hop, Gangsta Rap, and Trap music then it might be a little unrealistic to expect that producer to do an EDM or a Country beat for you. Now, there are exceptions to this rule in cases where you are trying to purposely fuse different genres within the same song. In that case then asking this producer to create a beat for you would be completely acceptable, (just be prepared for what you might get back).
- If you can’t describe in words the type of sound that you want, have a sample reference on hand for the producer to listen to. You might not know how to tell a producer that you want punchy sounding kicks, a trap drum pattern, cowbell rolls on the 2 and the 4 count and a vocal sample of Beyonce singing “Dangerously in Love” in reverse with a low pass filter on her voice but at the very least, give us something that we can hear that is similar to what you are going for even if there are certain parts from several different songs that envision.
- Don’t ever tell the producer to “Just do you” on the beat if you are not fully prepared to allow them to do just that. Too often, I’ve seen artists do this and when the beat is made they either did not like it or wanted to change up parts of it. Save yourself the trouble by knowing what you want beforehand.
- Don’t tell a producer that your sound is original and that there is nothing like it to reference. That’s a lie! Deal with the fact that at the peak of your creative potential, what you’re doing now in some way, shape, or form has been done before in some capacity. You might put a different spin on it but trust me; there is always a reference to go by. If you’re still convinced that there are no other songs that can be referenced, then you had damn well better be able to tell the producer exactly what you want.
- Avoid being vague about the type of beat you want. In other words, saying that you want a hip-hop, pop, R&B or dance record is only describing the genre, not beat itself. Be more descriptive than that. If you like Kendrick Lamar or The Chain Smokers style production then just say that.
- Know the genre of the type of beat you want. Don’t be misleading and say you want R&B when what you really want is pop. Know your song well enough to know what genre it fits in. If it ends up having crossover appeal then so be it but at least have a starting point.
- Know the tempo and mood that you want the beat to have. Being able to convey this information alone if far more useful then even having a reference sample. If you don’t know anything at all, you know whether or not you want to sing or rap fast or slow and be happy or sad while doing it.
- Understand that this is your song at the end of the day, put in the effort to make sure that it is the best representation of you. Most producers will make you a beat whether they like it or not, so long as you pay them for it. Keeping that in mind, it’s only going to be to your benefit to take initiative to assist the producer with the composition of your beat. We producers do our best to take the load of the beat picking process off of the shoulders of an artist by creating premade beats that we feel artists will like but if you want something custom, then you need to provide the direction or else there will be wasted time and money.
If you are interested in purchasing a custom beat from Maseed Productions for lease or exclusive ownership, please CLICK HERE.
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